Personal Branding 101 Workshop: Building a Professional Foundation
Stop being the best-kept secret in your industry.
This workshop provides a structured, “no-cringe” framework to align your digital presence with your actual expertise.
Personal Branding 101 is a foundational workshop designed to bridge that gap. We move away from “performative” social media and focus on building Professional Authority. We provide a structured, “no-cringe” framework to help you articulate your unique value and build a credible presence that works for you, even when you aren’t “online.”
Who This Workshop Is For
- The “Invisible” Expert: High-performers who lack a digital footprint.
- The Reluctant Promoter: Professionals who hate “self-promotion” but need visibility.
- Rising Leaders: Those positioning for board roles, senior pivots, or founder-led growth.
What You’ll Learn
- How to define your market positioning
- How to articulate a clear professional narrative
- How to identify and express your brand personality
- How to align tone, values and visibility
- How to create a sustainable visibility plan
Workshop Outcomes
Participants leave with:
- A defined positioning statement
- A clear brand personality profile
- Core values aligned to career goals
- A refined LinkedIn headline and summary structure
- A content roadmap for what you want to be known for
Join A Group Cohort
If a 1:1 programme or corporate workshop isn’t the right fit right now, our cohorts offer a more accessible way to learn the same strategic frameworks alongside a curated group of peers.
Build your personal brand alongside a curated group of professionals.
Next cohort April 2026
Limited to 5–8 participants
Why Join a Cohort?
• A more accessible alternative to 1:1 programmes
• Learn alongside a curated peer group
• Practical discussion and shared feedback
• Structured guidance to build clarity and visibility
Best for: founders, consultants, freelancers and professionals building their personal brand.
FAQs
I don’t want to be a ‘content creator’ is this for me?
Absolutely. This isn’t about becoming an influencer; it’s about Professional Authority. We focus on high-signal, low-noise positioning that builds trust with your peers, clients, and board members. You won’t be asked to share your breakfast, only your expertise.
How much time does this actually take?
The workshop is a focused sprint to get your foundation right. Once we’ve built your “engine,” I’ll teach you a framework that ensures you stay top-of-mind without it becoming a second job.
What if I’m too busy to manage my own profile?
This is where many of my clients start. If you have the vision but lack the capacity to execute, I offer a ‘Done-for-You’ (DFY) Executive Presence service. I act as your ghostwriter and brand manager, ensuring your profile stays active, professional, and strategically aligned while you focus on running your business.
Is this a 1:1 session or a group workshop?
I offer both. The 101 Workshop can be delivered as a private deep-dive for individuals or as a cohort-based session for professionasl who want to build collective credibility.
Workshop Performance Data
100%
of participants rated the workshop as highly engaging, giving it an 8/10 score.
100%
of respondents would recommend this session to a colleague, with scores of 8/10 or higher across the board.
10/10
60% of attendees gave a “Promoter” level recommendation score of 9/10 or 10/10.
9/10
average recommendation score from senior leadership and technical managers.
Enquire about a workshop
If you’re interested in attending a workshop or exploring training for your organisation, please complete an enquiry form and I’ll be in touch.